An important question marketers ask is, “Is Twitter a distraction or a marketing god?” According to Annette Wellsford, CEO of Commonsense Marketing, this depends entirely on how you approach Twitter. Twitter can be an incredible waste of time and even more addictive than Facebook. However, it can also be an extremely productive business tool if companies follow a well-thought-out business strategy and operate according to proven guidelines.
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In fact, the CEO is so convinced about tapping into Twitter’s business potential that he’s assembled a team of people offering to build your business for you. What they do is create customized responsive accounts that will easily allow businesses to reach untapped markets so they can outperform their competition.
Commonsense Marketing identifies a series of advantages in Twitter that perhaps you are not immediately aware of. It allows you to: communicate and tap into thousands of potential customers simultaneously; spy on your competitors; to effectively serve your customers; to keep up with the activities of your business sector; promote events; to maintain interest at such events and advertise your products and services by driving traffic to your blog and/or website.
Other benefits of using Twitter for business as identified are: you can get feedback on what people think about your business products and company; allows you to attract the attention of the media and thus obtain free advertising; allows you to take advantage of gossip or the viral nature of Twitter. All the above aspects are addressed in “Commonsense Twitter” as part of the outlined business strategies.
The core value of “Commonsense Twitter” is their report that gives you a business blueprint to follow and explicitly tells you what to do and what not to do so that you can get the most out of Twitter for your business. This is not another simplistic report for beginners as it covers advanced strategies for entrepreneurs and their marketing support. Everything is laid out with step by step instructions complete with diagrams and visual clips on Twitter itself.
To integrate this main core, Commonsense Marketing offers you valuable bonuses including:
1) identifies 25 business approaches in a 45-page eBook supported by months of business research and case studies.
2) a comprehensive yet easy-to-follow step-by-step Twitter startup guide for beginners;
3) A complementary guide on how to use “Facebook” for business; AND
4) a content resource book that tells you where to find content you can add and use to run your Twitter marketing campaign.
This comprehensive package should give business owners exactly what they need to set up Twitter so that anyone can use Twitter effectively and efficiently in their business. If you follow the simple rules provided in “Commonsense Twitter” you will be immediately productive and effective and will not waste time and effort. Also included in the kit is a professionally designed custom Twitter background and a custom Twitter Follow Me button to get you started with an appropriate professional image. Definitely a lot of value for the relatively low price they ask.
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